Project Overview

Section Two
Project Details
What is the one thing your brand does better than anyone else?
Targeted Audience/Ideal Client
Project Goals: What is the one thing you want potential clients to take away from your marketing project?
Overarching Message:
Goals and Competitor Information
Please list up to 5 words or phrases that best describe your product or service in order of relevance / importance
Please list up to 5 competitors or potential roadblocks to success - these can be other companies or challenges such as budget constraints of potential clients or apathy from decision makers, etc.
Please list up to 5 companies, websites or brands that you feel does a good job conveying their message. These don't have to be from related fields.
Amenities / Services: What would your clients say are the top 3 things that make you special.
Selling points: Please list up to three things that set you apart from your competitors.

Section Three
Additional Information
Which of these statements do you feel are true (please select all that apply)? *

Potential customers don't know we exist. Potential customers know about us but don't know how we're better or different. We have a good reputation with our audience. We have a bad reputation with our audience. We don't have a reputation at all (we're unknown). We do a good job of explaining what we do to potential clients. We do a good job of explaining how easy it is to work with us. Price is a main factor in why people don't choose us. Fear of change is a main factor in why people don't choose us. We are the best value in the market.
Please include any notes, ideas, requests or details that weren't covered earlier on this form.
If you would like to upload anything that may be helpful, please do it here.
Should be Empty:

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Project Brief